CONTENT MARKETER, STRATEGIST, + freelancer

I dig deep to understand what makes a service or product worth someone’s time, then build strategies to balance quick wins with sustainable growth. I’m allergic to interrupting an audience’s day with vague commercial noise—my messages get in, add specific value, and get out. My superpower? Working across teams to understand the most basic “why” behind what we’re marketing, translating it into plain English, and driving action (and/or iterating; nobody’s perfect).

I also regularly hone my strategy and content skills through freelance projects. My non-marketing life includes training Muay Thai, creative writing and photography, and obsessing over my dog. I’m based in Indiana, but have worked with clients and teams across the U.S., Europe, LatAm, and Asia.

Thought leadership (a start to some, at least)

• Green Loop 2024 Marketing Trends Report: B2B marketers: Get your subject matter experts (SMEs) invested in marketing
• PRSA New Professionals Blog: 3 International Communications Lessons from a New Pro